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NEWS & PRESS RELEASES
Categories jump down to each section.
News
January 20, 2010
January 15, 2010
December 9, 2009
December 2009
November 25, 2009
August 27, 2009
November 28, 2008
November 17, 2008
November 16, 2008
November 1, 2008
October, 30 2008
August 26, 2008
September 3, 2003
Press Releases
To be used by schools announcing Challenge Day
On behalf of the board and staff at Challenge Day, we’d like to extend our heartfelt thanks for your interest. We are extremely proud of the programs we have created and delivered in schools throughout the world since 1987.
By 2010, we will have reached more than 1,000,000 teenagers through our Challenge Day programs. Achieving this goal will help us spread the vision of creating a world where every child feels safe, loved, and celebrated. Together with other powerful organizations, we have launched the Be the Change Movement and encouraging each and every person to practice Acts of Change in the world. Thank you for being the change by spreading the word through your media contacts.
To get a glimpse of the love, respect, and connection of a Challenge Day, you can watch our videos online at: http://www.challengeday.org/videos.php
Our collection of videos features a 15-minute segment from the Emmy Award-winning Teen Files: Surviving High School documentary, which features Challenge Day, and The Bully Solution, created and broadcast in Canada in 2005.
You will also find:
- Challenge Day background information
- Program awards and recognition
- Challenge Day testimonials
Please contact Challenge Day at 925-957-0234 or office@challengeday.org if you have questions or would like additional information. Thank you for your interest in Challenge Day.
In Gratitude and Service,
Media FAQ
FOR SCHOOLS
Q: What steps do I need to take to bring media to my school’s Challenge Day?
Follow the steps below and let our Client Relations Team know about your media decision.
- Discuss with your school administration whether your school is open to having media at your school's Challenge Day.
- Let your Challenge Day Client Relations Manager know about your decision which will be recorded in our database details for your Challenge Day.
- If a school lists that they are not open to media contact, Challenge Day will not give out their name or school information to the media.
- If a school does not have this information on record, our Marketing Manager will contact the school and gain their approval before giving out the school coordinator’s contact information to the media.
- School coordinators are responsible for providing reporters with directions, dates, times, and other logistics information about their school’s Challenge Day.
FOR PRESS & SCHOOLS
Q: Does Challenge Day have a press release I can use?
Yes. Challenge Day has a press release that can be tailored with your school’s specific contact information. To download a copy of this press release, please click on the word icon below.
To be used by schools announcing Challenge Day
Q: What are Challenge Day's general reporting guidelines?
General comments about separation, isolation, teasing, racism, bullying, school climate, or the overall benefits of the Challenge Day program are appropriate for media to share with a larger audience. Specific comments made about personal and/or family issues (alcoholism, cutting, suicide, etc.) should not be quoted or videotaped in order to avoid breaching participant confidentiality agreements.
Q: When are members of the media allowed to document the Challenge Day?
Members of the media are encouraged to participate in the entire day’s activities, in order to gain full insight into a Challenge Day.
- If media members choose to be present in the day, they must fully participate in all program activities as an Adult Participant.
- If the media member can only participate for part of a Challenge Day, we request that they plan to attend the group activities before 11 am, or at the discretion of the Challenge Day Leaders. Please have them be in discussion with the Leaders.
- Reporters are welcome to interview participants after the day is over. Please refer members of the media to Challenge Day’s media and reporting guidelines, especially around issues of confidentiality.
Q: What is the process for obtaining approval to videotape a Challenge Day?
Please follow the steps below for obtaining videotaping approval.
- Please instruct the video team to first contact the Challenge Day’s Marketing Manager for approval.
- The Marketing Manager will direct the media representative to the school’s Challenge Day Coordinator for information about the school’s Challenge Day. The school’s coordinator will be the point person for providing the media with information about the logistics of the school’s Challenge Day, including times, directions, contact information, etc.
- The video team must obtain permission to tape from the school coordinator.
- The video team must obtain permission to tape from the Challenge Day Leaders before the day begins. (This usually isn’t a problem!)
Q: When is photography or video permitted in a Challenge Day?
Videotaping and photography are permitted during the morning’s large-group activities, which occur from the beginning of the day up to (not through) the "F-Word" presentation, or at the discretion of the Challenge Day Leaders.
- To ensure participant confidentiality, cameras must be turned off during the Power Shuffle and Speak Out activities.
- Photography may be resumed during the last half-hour of the Challenge Day. After the day is over, media may interview participants about their Challenge Day experience.
- Captions may be used to identify students in photographs; however, we strongly discourage “tabloid” mentality in reporting. Although some of the more emotional photo opportunities and specific shares are moving and “newsworthy,” they can embarrass youth and break the confidentiality and trust that we stress throughout the day.
Q: Does Challenge Day have “stock” video for use in a video news story?
At this time, we do not have stock video footage available.
Have you participated in a Challenge Day or a Next Step Workshop? Tell us about your experience. We would love to hear from you!
